Ford India in collaboration Hungama, MapMyIndia, AccuWeather, InShorts and PParke

Tinuku ~ Ford Motor India collaborates with Hungama, MapMyIndia, AccuWeather, InShorts and PParke to build smart cars. The automaker has joined five application providers to make mobility more connected and easier. Julius Marchwicki, Ford Asia Pacific's director of vehicles and services, announced.

Tinuku Ford India in collaboration Hungama, MapMyIndia, AccuWeather, InShorts and PParke

"The middle class in India continues to grow and they have expectations about technology, features and value," Marchwicki said in New Delhi, Wednesday, May 24, 2017.

"Connectivity will help us meet expectations and improve the user experience through music, finding routes, even parking lots," says Marchwicki.

Hungama is a music streaming app, MapMyIndia is a navigation provider, Inshort is a news aggregator and Pparke is a parking app application in major cities across the country, while Accuweather is Ford's global weather partner to remind weather changes and real-time updates.

"There are challenges at the global and local level, big cities in India with a population of over 20 million people where traffic, mobility and parking are big problems," Marchwicki said.

"Connectivity is our duty to help overcome those challenges," Marchwicki said.

Smartphones are also connected via bluetooth to the system. Users can interact with devices that use voice commands. Ford previously worked with Microsoft technology giants for connected mobility.

"Microsoft is still a global partner and we work with them on many projects, but in cabin applications we have separate development programs," Marchwicki said.

Tata Motors earlier this year also collaborated with Microsoft to develop driver-assistant technology on the ConnectNext system. Car manufacturers competitors such as Maruti Suzuki, Hyundai, Honda also adopted Android Auto, Apple CarPlay and MirrorLink for smartphone connectivity.

"We want this project as a business relationship where we strive to create something new and unique for our customers," Marchwicki said.