PayMaya, GCash and Facebook partnered for payment services

PayMaya Philippines Inc and GCash partner with Facebook for money transfer services, pay bills or purchase mobile data using the Messenger app. Two fintech headquarters in Manila on Friday announced a partnership to enable Facebook users to perform various financial transactions.

Tinuku PayMaya, GCash and Facebook partnered for payment services

Ginger Baker, head of major mobile finance services products on Facebook, said the partnership provides an easier option for users to send money or pay bills through PayMaya and GCash integration in the Messenger app.

Users only visiting @PayMayaOfficial or @GCashOfficial accounts in Messenger app and chatbot will provide a menu of options. New users create a PayMaya or Gcash account also via Messenger, while existing accounts can link directly to apps using Android.

Baker said Facebook is in partnership with PayMaya and GCash since 69 percent of Filipinos do not currently have bank accounts, while 90 percent of remittances among family members and existing services require additional fees and processes.

"Our mission is to make cashless payments available to all and new channels through Messenger. This will help us enable more people," said PayMaya operations official Paolo Azzola.

Messenger is one of the most popular messaging apps in the country. Azzola says the integration of PayMaya and Messenger allows companies to reach people who have not been served in this country.

"We want everyone to enjoy the convenience of cashless on their smartphone and we think this new tool will improve the financial lives of our customers," said Gcash President and CEO Albert Tinio.