Honor 10 is officially launched in Indonesia

Tinuku - Honor officially introduced Honor 10 as its 2018 flagship smartphone today in front of over 250 media, partners, and fans in Jakarta. The launch brought to life the concept of "Beauty in AI", a pioneer in bringing a whole new user experience in smartphone photography, as well as revealing three major ground-breaking, industry leading smartphone technologies.

The first leading feature is the advanced AI 2.0 technology, applied chiefly to the smartphone's dual-lens camera. The second is the Honor 10's CMF design, a 3D glass back with a stunning nano-scale optical coating composed of 15 layers of shimmering color, created by The Paris Aesthetics Center.

Tinuku Honor 10 is officially launched in Indonesia

The third is GPU Turbo, a revolutionary graphics processing acceleration with sophisticate hardware-software integration that dramatically increases graphics processing efficiency of mobile phones, which will provide users with a smoother and faster mobile experience. Armed with three major breaking innovation, the Honor 10 will be available at IDR 6.999.000 for pre-order at Lazada from August 6th to August 10th at 11:00 AM.

"We believe that the recipe for success is simple: by giving consumers a really good product! That's what we work hard to achieve at Honor. However, we don't just make good products, but we want to co-create a new lifestyle with young people worldwide," says James Yang, President of Honor Indonesia.

With the introduction of Honor 10, an unrivaled product with unbeatable value, we believe that we can achieve our goal to be one of the top three smartphone brands in Indonesia in the next three years." Yang said.

Honor believes in the power of co-creation. Today, Honor also announced its partnerships with gaming partner, Gameloft; live-streaming applications, Bigo Live, Live.me, Nonolive, Kittylive, Uplive, 17; and short movie application, Kwai Go. Working closely together with its strategic partners and the Honor community, Honor will continue to co-create a brand experience like no other for digital natives in Indonesia.

"We are very excited to collaborate with Honor as a leading smartphone e-brand that continues to create stunning devices. Honor 10 is definitely a perfectly adapted Phone for experiencing Gameloft games! The GPU (Graphic Processing Unit) turbo is designed to improve the energy efficiency and general performance when playing graphically-intensive games," said Arthur Constant, Country Manager of Gameloft Indonesia.

Honor continues to lead the industry in its home market as the No. 1 smartphone e-brand in China, while expanding rapidly overseas, including Indonesia. The brand has achieved 150% increase year-on-year in international sales volume outside of China in the first half of 2018.

In Indonesia, Honor just released its half year sales result with remarkable achievement by 100% monthly growth in the first half of 2018. In May this year, Honor surpassed Apple to become Russia's No. 2 smartphone brand in terms of sales volume. The brand is also the fastest growing smartphone vendor in India, with a 300% increase in sales volume and revenue in the first half of 2018.